Playtech Unveils Poker Agreement with La Française des Jeux

Playtech is thrilled to announce its collaboration with La Française des Jeux (FDJ), the leading gaming operator in France. As part of this partnership, Playtech will offer its Poker network services and content to FDJ.

FDJ will now become a part of Playtech’s extensive iPoker.EU Network, which boasts one of Europe’s largest liquidity pools. Backed by top-notch software and in full compliance with regulations across key markets, this network provides a comprehensive range of services and content. It includes cash tables, exciting Poker tournaments, and Playtech’s flagship Poker game – Twister Poker.

This partnership reflects Playtech’s growing presence as a Poker provider in the expanding French market, which experienced a 7% year-on-year increase, generating 10.70 billion Euros in 2021*.

Commenting on the latest step, Marat Koss, Vice President of Interactive Gaming at Playtech, expresses his pride in FDJ selecting Playtech as its partner. The inclusion of FDJ in the iPoker.EU network marks a significant milestone in the expansion of our network, particularly considering the thriving French online gambling market. This partnership provides an opportunity for the brand to showcase its wide range of products and cutting-edge technology.

Richard Courtois, CEO of Sports Betting and online gaming open to competition, also added: “Playtech has a great track record as a poker network and content provider in Europe’s regulated markets, and the company’s involvement in our selection process demonstrated a clear commitment and a deep understanding of our long-term strategy in France.

Thanks to Playtech, we are pleased to offer our players a new range of games. This move enables FDJ to complete its presence in the French online gaming market open to competition, based on a business model that combines performance and responsibility to keep gaming fun.”

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Established in 1999 and listed on the main market of the London Stock Exchange, Playtech is a renowned technology leader in the gambling industry. With a workforce of over 7,000 employees spread across 20 countries, it has solidified its position as a prominent player in the field.

The company is widely recognized as the foremost technology company in the gambling industry. It specializes in delivering business intelligence-driven gambling software, services, content, and platform technology across various popular product verticals. These verticals encompass casino games, live casino experiences, sports betting, virtual sports, bingo, and poker.

Additionally, it is recognized as a pioneer in omni-channel gambling technology through its integrated platform called Playtech ONE. This cutting-edge platform enables seamless integration of data-driven marketing expertise, single wallet functionality, customer relationship management (CRM), and responsible gambling solutions across retail and online platforms.

Source: “Playtech announces Poker partnership with La Française des Jeux”, playtech.com, July 3, 2023.