Imagine Live Enhances Belarusian Gaming Market with Expanded Betera Partnership

Imagine Live, a trailblazer in the live casino sector, has announced an expanded collaboration with Betera, reinforcing its commitment to the Belarusian market. This partnership marks a significant step in enhancing the gaming experience tailored to meet the expectations of Belarusian players.

Imagine Live is set to transform the live casino landscape in Belarus with the launch of a dedicated live casino studio. This state-of-the-art facility combines high-definition streaming, multilingual dealers, and the industry’s finest studio designs to deliver an unparalleled gaming experience.

Hakob Manukyan, CEO of Imagine Live Armenia, expressed his enthusiasm about the venture, stating: “We are delighted to expand our partnership with Betera through the launch of this dedicated studio. This initiative underscores our commitment to delivering top-quality, localized gaming experiences. By leveraging our bespoke technology and industry knowledge, we are poised to set new standards in the Belarusian iGaming market.”

Pavel Chernik, Head of Gambling Products at Betera, also commented on the partnership’s progression: “Our collaboration with Imagine Live, a live casino solutions provider, continues to expand. We are proud to unveil the launch of the dedicated studio, designed to deliver a superior gaming experience featuring exclusive branded tables – Betera Blackjack 1 and Betera Roulette. This is a significant step for both companies, and we are thrilled about the opportunities that lie ahead with this collaboration.”

Betera stands out in the Belarusian market with its robust platform and an extensive array of gaming options that cater to a growing customer base, emphasizing quality and player satisfaction.

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Since its prominent debut at ICE London 2023, Imagine Live has rapidly established a strong foothold in the global gaming industry. It offers a rich portfolio of classic live casino games including Blackjack, Baccarat, and Roulette, as well as engaging live game shows such as Dynamite Roulette, Pirate Plunder, and Robin The Fair. The brand has also introduced Dragon Tiger and American Roulette to its expanding suite of offerings.

Originating from Yerevan, Armenia in 1999, Digitain, the parent company of Imagine Live, has evolved into a leading supplier of software platforms for sports betting websites and online casinos. The company has entered into strategic distribution agreements with major live casino providers like Evolution, Ezugi, Pragmatic Play, and Vivo Gaming. Recently, Digitain has further diversified its portfolio by incorporating its own live dealer games under the Imagine Live brand.

In addition to its advancements in Belarus, Imagine Live has extended its global reach by inaugurating a new live casino studio in Bucharest, Romania. Furthermore, the appointment of Barry Mahon as the new Chief Commercial Officer brings over thirty years of casino industry experience, both land-based and online, to the brand, promising to drive further innovation and market expansion.

Source:

“Imagine Live Expands Partnership with Betera“, imaginelive.com, September 6, 2024.