BETER Live, a prominent provider of live casino content, has announced the appointment of Alina Mihaela Popa as its new Chief Commercial Officer. This strategic move is part of the company’s rapid expansion efforts, which include launching new products and entering into fresh operator partnerships globally.
Alina Mihaela Popa brings a wealth of experience to BETER Live, having spent nearly a decade in various pivotal roles within the iGaming industry. Her career began at Pragmatic Play, where she quickly rose through the ranks due to her adeptness in managing and expanding client relationships. Following her tenure at Pragmatic Play, Alina joined Skywind Group. There, she excelled as Senior Partnership Management Team Lead and Senior Business Development Manager, where she was instrumental in securing significant B2B and B2C partnerships that substantially drove revenue growth.
In her new role at BETER Live, Alina will oversee the company’s entire commercial strategy, focusing on forging and nurturing partnerships with gaming operators worldwide. She will also play a key role in ensuring that existing partners fully leverage the innovative live content portfolio that BETER Live offers.
The management team at BETER Live expressed their enthusiasm for having Alina join the executive team. They are confident that her extensive knowledge and experience will be invaluable as the company continues to scale operations and enhance its market presence in the live casino sector.
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