Jumbo Interactive, a powerful digital retailer of national jackpot lotteries and charity lotteries in Australia, has taken another important step in its plan to expand into the United Kingdom market.
That step was represented by the hiring of a senior executive that is expected to lead the company’s efforts to integrate into the United Kingdom charities market. Nigel Atkinson is the man that Jumbo Interactive appointed as United Kingdom General Manager, and his role is to oversee all the company’s operations in this territory. Nigel Atkinson has over 20 years of experience in the digital technology sector, and has held senior roles both in technical and commercial divisions.
The new general manager will also be responsible for the management of Gatherwell, Jumbo Interactive’s subsidiary in the United Kingdom. Gatherwell was acquired by Jumbo Interactive in 2019, and in 2020 the Australian company received a remote gambling software operating licence from the British Gambling Commission.
Jumbo’s focus on the United Kingdom market comes at a moment when the charity sector faces serious challenges due to the effects of the novel coronavirus pandemic. In order to address those challenges, Jumbo will try to combine the company’s expertise from running government lotteries in Australia with Gatherwell’s experience with local causes and schools in the United Kingdom. In short, the company’s operation in the United Kingdom is designed to make it easy for charities and good causes to set up a lottery and generate sustainable income.